Money for Good: the Us Market for Impact Investments and Charitable Gifts From Individual Donors and Investors

Based on a survey of 4,000 affluent US investors, the Money for Good initiative found that individual investors in the US are willing to make an additional $120 billion in impact investments. It also found that there are concrete steps that financial services companies can take to get those dollars off the sidelines and into the market.

The Money for Good initiative is a research and strategy project that has aimed to understand the US market opportunity for retail impact investment products, and what for- and non-profit organizations can do to ‘unlock’ that market opportunity.

Website:

Pages:

107

Publisher:

Rockefeller Foundation, Hewlett Foundation, Metanoia Fund, Aspen Network of Development Entrepreneurs (ANDE)

Author:

Hope Consulting

Date:

May 1, 2010

Media Type:

Report

Category:

Impact Investing